Hi, I’m Samantha — a social media marketer, paid media strategist, and passionate advocate for sustainable food and farming.

Based in the Lehigh Valley, Pennsylvania, I specialize in helping small businesses, farms, farm stores, and natural food brands grow their online presence through engaging content, authentic storytelling, and strategic advertising.

And while I grew up in Philadelphia, I spent time living and working on a farm—milking cows and experiencing firsthand the labor and care behind responsibly produced food. That experience gave me a unique perspective: I can speak to both the sustainability-minded shopper and the everyday customer looking for convenience and trust in the brands they choose.

Now, I travel around Pennsylvania discovering farm-fresh products, meeting the people behind them, and using my background in social media marketing to help them stand out in a crowded digital world.

What sets me apart? I bridge two worlds: the fast-paced language of marketing and the grounded, honest values of farm life. I believe your story deserves to be told — and told well, so let’s grow something together!

Hello

services

I help farm-based and organic food brands connect with consumers in a real, impactful way—through strategic storytelling, high-quality visuals, and performance-driven campaigns.

Whether you're a family farm, a growing organic brand, or a co-op looking to reach new audiences, I offer full-scope marketing services that are grounded in authentic storytelling and proven digital strategy.

Content Creation & Influencer Marketing

Create engaging social media posts that capture product beauty, behind-the-scenes farm life, and consumer-friendly narratives highlighting lifestyle value.

Paid Media & Advertising Strategy

Optimize ad campaigns for reach, engagement, and conversion across Facebook, Instagram, and paid media platforms like Google.

Experienced in audience targeting, performance analytics, and ROI optimization.

Public Relations & Brand Partnerships

Influencer campaign coordination and relationship management.

Create product launch calendars and execute campaigns across seasonal and category lines.

Fun Facts About Me

I started my blog in 2017. Originally it started as a fashion and food site where I posted about my outfits and different restaurants to eat at in NYC.

I lived in Brooklyn for 6 years before moving to a dairy farm for a few months and fully immersing myself in farm life.

My favorite dish is chicken piccata (with lots of capers) and rosemary-sage mashed potatoes.